How to Maintain a Successful Joint Venture Long-Term
The name says it all. A joint venture partnership is just that: a partnership. Any successful long-term joint venture partnership depends on two equally involved entities mutually invested in the organization, financially and operationally. A partner who is only...
5 Steps to Developing Your Real Estate Business Plan
Real estate business plans may cover your business entirely, or they focus on a specific service. They can outline an income goal or be used as a monthly work plan that evolves. Regardless of how you use them, the importance of a real estate business plan is simple:...
Take Your Real Estate Marketing to the Next Level With SEO
Most people who don’t know your website’s direct URL will search for your name, real estate agents or homes for sale in your area in order to find the information they seek. If you want to show up in the search results for these people, you have to...
What to Post on Your Facebook Business Page to Build Your Brand
As VP of Marketing at Lamacchia Realty and Crush It in Real Estate, the biggest question I get asked is: “What do I post on my Facebook business page?” Some would hope the answer would be, “Here’s a list of posts that should be posted every two...
3 Tips for Creating a Stand-Out Brand for Your Brokerage
You hear the word “branding” thrown around a lot in business circles, so much so that its meaning has almost become diluted. That can minimize the importance of true branding for many people when they create their marketing strategy—but branding your...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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