Use Your REALTOR Benefits® Program Resources to Market Your Business
During the busy spring/summer selling season, it’s especially important to ramp-up your marketing efforts. Fortunately, several partners in the National Association of REALTORS®’ s REALTOR Benefits® Program offer members special year-round savings on marketing...
Verbal Staging: How to Distinct-ify Your Listing
In real estate, we know that listings can sometimes blend together in a myriad of words. So how do you make your listings rise to the top and stand out to consumers? Enter what we’re calling verbal staging—the art of distinct-ifying (another term we created!) a...
Essentialism for Real Estate Pros
Success allows for opportunity and access. But oftentimes, the success we desire can actually derail us. Think back to when you first began your real estate career. Like most of us who started out, you probably didn’t have a lot of money, but what you lacked in...More than Half of Underwater Homeowners Are Nowhere Near Re-Surfacing
The U.S. negative equity rate is dropping, but more than 4 million U.S. homeowners owe the bank at least 20 percent more than their homes are worth, according to the first quarter Zillow® Negative Equity Report. That means those homes would have to appreciate at least...
Three ‘Be’s’ for Connecting with More Clients
Whether it’s plastering photos of yourself on billboards, helping out at local charity events or even sponsoring a little league team, each agent has their own secret for connecting with clients. The key to creating a connection with new clients is to find your niche...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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