by Susanne Dwyer | Jul 10, 2019 | Agent, Best Practices, Branding, Latest News, Lead Gen, Lead Story, Marketing |
You want the good news or the bad news first? Let’s start with the good news: The flow of property information is ubiquitous. It’s basically everywhere, and thanks to technology and data flow, that data is ever-changing and gets more comprehensive even...
by Susanne Dwyer | Jul 9, 2019 | Agent, Best Practices, Latest News, Lead Gen, Lead Story |
In our inaugural Voice of the Real Estate Agent report, we asked real estate agents from all over the country a variety of questions to better understand how they drive success. One of the questions we asked was how they grow their referral network organically, since...
by Susanne Dwyer | Jul 7, 2019 | Best Practices, Best Practices, Broker, Broker, Latest News, Lead Story, Technology |
Data security is crucial regardless of industry or sector. But in real estate, it’s never been more important. Real estate transactions include dozens of parties, servers, networks and countless exchanges of highly personal, sensitive data over extended periods...
by Susanne Dwyer | Jul 6, 2019 | Agent, Apps/Gadgets, Broker, Innovation, Latest News, Lead Story, Technology, Trending |
In real estate, and every other industry, technological change is as exciting as it is inevitable. But the number and pace of new technologies coming to market can be mind-boggling. So how do you decide what tech will best benefit your customers and provide the most...
by Susanne Dwyer | Jul 2, 2019 | Latest News, Lead Story, News, Spotlights |
Do you remember rushing to return a DVD to Blockbuster before you were charged a late fee? Or taking your Kodak film cartridge to a local drugstore for one-hour processing so you could get photos developed immediately? What about shopping at one of Tower Records...
by Susanne Dwyer | Jul 1, 2019 | Best Practices, Best Practices, Branding, Latest News, Lead Story, Marketing, Teams |
Backwards marketing? Ever heard of such a thing? I hadn’t until a recent phone call with a marketing expert who said some thought-provoking things during our conversation. She said that real estate agents like to talk about their listings and themselves, which...