by Susanne Dwyer | Jan 15, 2014 | Best Practices, Coaching, Marketing, News |
For agents and brokerages looking to differentiate their brands in the digital age…all roads still lead to word-of-mouth referrals Rather than trying to achieve the highest online score, we should be trying to address the consumer’s desire to work with a top-quality,...
by Susanne Dwyer | Jan 14, 2014 | Best Practices, Coaching, Marketing, News |
It’s 2014, and it’s time to evaluate your goals, which probably include closing more transactions than last year. But how do you do that in a flat sales year? The National Association of REALTORS® predicts that existing-home sales this year will hold steady, while...
by Susanne Dwyer | Jan 9, 2014 | Best Practices, Coaching, Marketing, News, Technology |
Continuing our look at what lies ahead for real estate pros in 2014, here are the latest of the 14 marketing trends expected to be hot in the new year, with an emphasis on local marketing. Check out last week’s mobile trends here, and be sure to come back next week to...
by Susanne Dwyer | Jan 9, 2014 | Best Practices, Coaching, Marketing, News |
Welcome to 2014; you made it! You survived, and some of you even thrived, through one of the most difficult real estate markets in recent history. Now what? It’s time to get out of survival mode and get into growth mode. It’s time to take your business, your thinking...
by Susanne Dwyer | Jan 6, 2014 | Best Practices, Coaching, Marketing, News |
Today’s ‘Ask the Expert’ column features Glenn Shimkus, vice president of Real Estate Solutions for DocuSign. Q: How can eSignature help when it comes to reducing E&O exposure? A: Among service industry professionals, there is a saying: “It is...
by Susanne Dwyer | Dec 19, 2013 | Best Practices, Coaching, Marketing, News |
Hope is not a strategy. This important phrase is one that was explored by Jackie Leavenworth in the Homes.com webinar, “Plan for 2014: Hope is NOT a Strategy,” which shared numerous ideas about building a real estate business that will support your life in 2014,...