HARP Mortgage Refinancing Program Extended by Two Years
(MCT)—Underwater homeowners with Fannie Mae- and Freddie Mac-backed mortgages will be able to try to refinance their mortgages for another two years. The Federal Housing Finance Agency announced Thursday that Fannie and Freddie’s Home Affordable Refinance Program,...Product Branding, Service Branding and Personality Branding
We do it all in real estate! So let’s take a look at these three branding components and how they integrate into a branding strategy. Product Branding In the real estate industry, our product is the house we are marketing for sale. How we brand our listings is...FHA Reform Efforts Must Ensure Borrowers Have Access to Affordable Home Loans
With tight mortgage lending standards preventing well-qualified home buyers from obtaining home loans and impeding the housing and economic recovery, the National Association of Home Builders (NAHB) recently expressed support for congressional efforts to reform the...Monday Morning Mobile: Mobile Madness
The month of March is typically associated with March Madness, the term used to describe the NCAA College Basketball tournament. However, this year, March Madness not only applied to sporting events but to mobile as well; the technology wave that continues to explode...Lost Sales Leads: 4 Common Problems and How to Correct Them
U.S. businesses spend billions of dollars generating sales leads only to lose more than 70 percent of them simply because they don’t make contact quickly enough, according to one study. But that’s not the only way they’re losing out on opportunities, says Brandon...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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