by Susanne Dwyer | Apr 15, 2013 | Best Practices, Branding, Coaching, Marketing |
We do it all in real estate! So let’s take a look at these three branding components and how they integrate into a branding strategy. Product Branding In the real estate industry, our product is the house we are marketing for sale. How we brand our listings is...
by Susanne Dwyer | Apr 14, 2013 | Marketing, News |
With tight mortgage lending standards preventing well-qualified home buyers from obtaining home loans and impeding the housing and economic recovery, the National Association of Home Builders (NAHB) recently expressed support for congressional efforts to reform the...
by Susanne Dwyer | Apr 14, 2013 | Best Practices, Coaching, Marketing, News, Technology |
The month of March is typically associated with March Madness, the term used to describe the NCAA College Basketball tournament. However, this year, March Madness not only applied to sporting events but to mobile as well; the technology wave that continues to explode...
by Susanne Dwyer | Apr 11, 2013 | Best Practices, Coaching, How-To, Marketing, Technology |
U.S. businesses spend billions of dollars generating sales leads only to lose more than 70 percent of them simply because they don’t make contact quickly enough, according to one study. But that’s not the only way they’re losing out on opportunities, says Brandon...
by Susanne Dwyer | Apr 11, 2013 | Best Practices, Marketing |
When I teach my clients about being a successful social networker without spending a lot of time or money, I start of by explaining a concept I call The Hierarchy of Social Networking. It outlines the steps needed to climb the mountain of social networking. The base...
by Susanne Dwyer | Apr 10, 2013 | Best Practices, Coaching, Marketing |
Have you ever bought a product or hired a company and said, “May I have lousy service, please? I’d like to be frustrated by the experience of doing business with you.” Doubtful. We’ve all experienced lousy service – whether that’s due to long lines at the checkout, a...