Get the Most Out of Your Real Estate Marketing Materials
Exceptional real estate marketing is vital to the success of any business. After the challenges of last year, however, coming up with innovative ways to connect with your customers has become more difficult. After all, the magic of your marketing doesn’t just...
How to Host Giveaways to Boost Engagement and Brand Awareness
When it comes to lead generation, social media is vital for real estate agents looking to develop a successful marketing strategy. As you grow your presence on social media, engagement follows suit…but only if you use these platforms to connect—and stay...
Take Your Real Estate Marketing to the Next Level With SEO
Most people who don’t know your website’s direct URL will search for your name, real estate agents or homes for sale in your area in order to find the information they seek. If you want to show up in the search results for these people, you have to...
What to Post on Your Facebook Business Page to Build Your Brand
As VP of Marketing at Lamacchia Realty and Crush It in Real Estate, the biggest question I get asked is: “What do I post on my Facebook business page?” Some would hope the answer would be, “Here’s a list of posts that should be posted every two...
3 Tips for Creating a Stand-Out Brand for Your Brokerage
You hear the word “branding” thrown around a lot in business circles, so much so that its meaning has almost become diluted. That can minimize the importance of true branding for many people when they create their marketing strategy—but branding your...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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