by Susanne Dwyer | Jan 28, 2021 | Agent, Agent, Best Practices, Branding, Business, Culture, Latest News, Marketing |
A downtown presence has been a staple of the real estate industry for generations. One thing location-conscious agents have known is the need to be seen. They won’t call you if they don’t see you. For years, successful agents have strategically placed...
by Susanne Dwyer | Oct 11, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
We live in an image-driven real estate world. While it’s always been generally true, now more than ever, houses are sold on the strength of visual media. More vibrant images—including high-quality video, 3D, aerial or floor plans—entice the consumer to see that...
by Susanne Dwyer | Sep 17, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
Successful real estate professionals know the importance of using all the tools at their disposal. In today’s selling environment, video can be one of those effective tools. Whether you’re new to video technology or a seasoned pro, understanding how it can...
by Susanne Dwyer | Sep 15, 2020 | Agent, Best Practices, Best Practices, Content Generation, Latest News, Lead Story, Marketing, Social Media |
Michael Murphy Associate Broker Lake Homes Realty Lexington, S.C. Though he has only been working in real estate for the past three years, Michael Murphy instantly fell in love with helping people through the home-buying and -selling process, day in and day out. Lake...
by Susanne Dwyer | Sep 9, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
In an age where it seems like everybody is trying to sell something, marketers need to up their game. With advertisements oversaturating social media and other websites, attracting customers through these methods feels nearly impossible. In fact, one study found that...
by Susanne Dwyer | Sep 8, 2020 | Agent, Best Practices, Best Practices, Content Generation, Latest News, Lead Story, Marketing, Social Media |
Video marketing in real estate is an essential part of every agent’s social media strategy. Though virtual home tours are a key feature, video should not be limited to just your listings. Curating videos with a more personal touch allows your followers to get a...