The Importance of Diverse Data Sets
The real estate industry is overflowing with turnkey software that’s exactly the same across every installation. While this is often fine at the agent and, to an extent, broker levels, a “one size fits all” strategy isn’t robust enough for the...
Does Your Real Estate AI Come With Cleverness?
It seems the benefits of AI in real estate are largely categorized as time and cost savings. With AI, real estate professionals can elevate their game by focusing on their clients and brands, freed up from writing ad copy or managing operations. However, AI tools can,...
Real Estate Webmasters’ Summer of Innovation Empowers Customers With the Tools and Knowledge They Need to Excel
With the release of Real Estate Webmasters’ (REW) newest CRM, the leading real estate technology innovator has leapfrogged every other “all-in-one” real estate platform to take the No. 1 spot in the combined website, lead generation and CRM space, according to the...
Brokers, What’s Your AI Strategy? 3 Things You Need to Know
Do you have an artificial intelligence strategy for your brokerage? As AI rapidly becomes more embedded into your agents’ smartphones, marketing tools, front office and back-office support systems, having an AI strategy for your brokerage is no longer optional. Here...
NAR Settlement-Driven Changes Are Imminent—What Do Homebuyers and Sellers Think?
All eyes are locked on the upcoming November court date that will decide whether the proposed actions from the National Association of REALTORS®’ (NAR) settlement receive final approval. As changes begin to take effect this month, however, the frenzy of what-ifs...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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