Red Alert! 4 Paint Choices That Can Impact a Home’s Value
It’s an owner’s choice to display whatever colors they like inside and outside their home. But that may need to change when they decide to sell. Then they should be trying to appeal to as many potential buyers as possible. The avoidance of trendy or overly bold colors...
Staying Ahead of the Curve With Secure Digital Payments
Above: Kim Luckow and David Mussari. Real estate transactions are moving faster than ever before, and for anyone moving money in the real estate business, streamlining the process of collecting earnest money deposits, sending and requesting commission payments,...
Why Real Estate Team Leaders Can’t Scale Past Their Community
Scaling a real estate team beyond your local community is an ambitious goal that many team leaders aspire to but often don’t achieve. While some agents dominate their local market, expanding beyond their immediate area presents numerous challenges. Here are some...
Don’t Just Ride Out the Storm—Own It: 10 Ways to Recession-Proof Your Business
Let’s get real: Whispers of a recession are growing louder. But panic? That should not be your plan. Nope! You need to be about preparation. When the market shifts, two kinds of agents emerge: those who are afraid to breathe, and those who get strategic and lean into...
From Posts to Prospects: Social Media That Connects
Social media is a crucial component of marketing for real estate agents today. It helps you stay connected with clients, share your knowledge and show that you are someone people can trust. But simply posting your latest listing is not enough. To achieve real results,...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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